Business Analytics University of Massachusetts Lowell

Overview

The Business Analytics programme at the University of Massachusetts Lowell provides students with the essential skills to transform complex raw data into actionable business intelligence. This comprehensive curriculum focuses on enhancing organisational systems through descriptive, predictive, and prescriptive analytics.

Students can tailor their education by selecting one of three specialised tracks: General Business Analytics, Big Data and Applied AI, or Healthcare Analytics. Each pathway is designed to align with specific career interests, ensuring graduates possess the technical depth required for modern data-driven economies.

The course is delivered through the AACSB-accredited Manning School of Business, ensuring high academic standards and global recognition.

Why Business Analytics at the University of Massachusetts Lowell?

The University of Massachusetts Lowell is home to an AACSB-accredited business school, placing it among the top institutions globally. Students learn from active scholars and thought leaders who regularly publish impactful research and maintain strong links with various industry partners.

The institution provides state-of-the-art facilities, including the Pulichino Tong Business Center, and offers unique experiential learning opportunities. Students can participate in DifferenceMaker competitions or apply for graduate assistantships to gain practical experience while building a professional network.

Ranked as a top provider of online graduate business education by U.S. News & World Report, the university ensures that its curriculum remains cutting-edge. The STEM designation of the degree further highlights its rigorous focus on quantitative methods and advanced technological applications.

Tuition Fee Breakdown

• International fee: USD 28398 per year
• National fee: USD 28398 per year
• Local fee: USD 16186 per year

Visit the Fees and Funding section for a breakdown in your local currency.

Syllabus

The curriculum consists of core requirements and specialised track electives. Modules may include:

• Database Management
• Business Intelligence and Data Mining
• Data Quality for Business Analytics
• Statistics for Predictive Analytics
• Decision Analytics
• Analytic Decision Making Tools
• Business Analytics Capstone Project
• Enterprise System Management
• Quantitative Methods in Health Management
• Applied Health Economics
• Business Strategies for Health Organizations
• Healthcare Informatics
• Health Information Systems
• Electronic Health Record Systems

Careers with Business Analytics

Graduates are prepared for high-demand roles such as management analysts, data scientists, and business intelligence specialists. The programme equips individuals to work in diverse sectors including finance, logistics, healthcare, and marketing, focusing on revenue optimisation and forecasting.

Alumni from the University of Massachusetts Lowell have secured positions at prestigious global organisations. Notable employers include Amazon, McKinsey & Co., Raytheon, United Health Group, FedEx, UPS, and Massachusetts General Hospital.